Project Description

SURRIDGE: SPORTSWEAR A/W’17

Surridge sportswear wanted an edge to their Autumn/Winter’17 collection and approached JAM Creative Consultancy to create the visual marketing materials for the launch. In addition to the banner photography and behind the scenes video, the output also included enough content for months of social media output ensuring consistent, meaningful and frequent interactions with their desired audience long after the season’s launch hype had faded.

The photographs were shot both in the studio and on location and then enhanced through compositing and other in house post-production techniques.

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