Project Description

KEEYA: I GOT YOU

When Keeya released her new single “I Got You” Alacran Records once again turned to Jam Creative Consultancy to creatively direct and produce the accompanying video. The concept Jam devised utilised a simple yet effective technique where chromo green paint is dripped and then keyed out in post-production. The production also had to work around the fact that, at the time, Keeya was in lockdown in the Bahamas meaning the Jam team had to collaborate with local film crews and therefore direct the shoot remotely. The result is a visually appealing pop promo that has been widely celebrated by Keeya’s new and existing fans. Additionally, Jam Creative Consultancy created the single artwork and collaborated with Keeya to revamp her logo.

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